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Web Page Usability Studies

How successful is your Web site?

Did you know that 83% of web surfers say they have left sites in frustration due to bad performance?1

Make your web site. . .
Clear
Fun
Navigable
Useful

“Find out what they like, and how they like it. And let 'em have it just that way.” --Fats Waller 2

Usability testing is the art and science of being a fly on the wall when someone visits your web site. Arcola Research has five years experience testing web sites with such clients as Network Solutions and NASDAQ, among others. Whether you are designing your first Web site or redesigning a site you already have, we can help you identify and solve usability problems.

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1 Source: Survey by NETSMART published in Industry Standard, August 1999

2 Quoted in Web Style Guide by Patrick J. Lynch and Sarah Horton, p. 23.